Privacy Policy

We will respect and protect your privacy. This privacy policy applies to all the services we provide, notably ad-serving.

We promise:

If you sign-up as a Good-Loop user, then you agree that (for devices where you are logged-in to your Good-Loop account):

When you're not signed in to Good-Loop, we still collect some information, which we store with a meaningless identifier linked to the browser, application, or device that you're using. This helps us do things such as prevent ad-fraud and avoid showing you repeat adverts. You can manage this data via the My.Good-Loop web app. The data collected by our ad server is:

Let us track your donations and ad-watching with cookies? This raises more money for charity by picking more relevant adverts.

Legal Details

If you're in the EU, then you have considerable rights on data about you, thanks to a law called the GDPR. We're keen to give you practical value from those rights -- sign-up to My.Good-Loop to see the tools we're building for public use.

ICO Registration number: ZA275147

Good-Loop Ltd is company SC548356, registered in the UK. Our registered address is 27 McDonald Road, Edinburgh, EH7 4LX.

If you want to contact us about your data, please email .

If you are unhappy with how we handle your data, you can complain to the ICO.

Lawful basis for using data:

See our GDPR Policy for more details.

Data is retained whilst it has use for the purpose it was collected. We review data retention periodically. Once data has served its purpose, or if you withdraw consent or request data be deleted, we will remove your data in a timely manner. Traces of data may remain for upto 3 months, as we use backup systems as part of providing a robust and auditable service.

To see and manage the data we might hold about you - please see the My.Good-Loop app.

Good-Loop is applying to participate in the IAB Europe Transparency & Consent Framework (TCF) and complies with its Specifications and Policies.